Hi there! I'm Sashank

Im currently working as a senior UX designer at Amazon Business, building great products for complex B2B problems.

Lead designer

Redefining integrations onboarding with AI

Timeline: 6 months (ongoing)

Impact: Adoption by 85k users, Integrated 30+ systems with Amazon Business, First AI powered innovation in the B2B integration space

Contact for details

🔒 Contact Me
🔒 Contact Me
🔒 Contact Me
Lead UX Designer

Self Serve E-Invoices management

Timeline: 2 Months

Impact: 50K new annual customer signups, 65% reduction in support tickets, $780MM annual OPS, 90% reduction in time for customer onboarding

design consultant

Crime Junkie Fan Club App

Timeline: 3 months

Impact: 56.2% Increase in Membership Sign Ups
213% Increase in Podcasts Listened

Lead UX Designer

Troubleshooting B2B Integrations

Impact: 90% reduction in turnaround time for integration support
$450 million cost savings annually

Timeline: 4 months

Ways of working 💡

Skills that I use to create
world-class products

Skills that I use to create world-class products

UX Design

From wireframes to user journeys I utilise various UX techniques to deliver world-class experience.

UI Design

To make outstanding UX work, it still needs polished visual design.

To make outstanding UX work, it still needs polished visual design in which I excel as well.

UI Design

To make outstanding UX work, it still needs polished visual design.

UX Research

I create interactive surveys, hold user interviews, and follow user data to find out what works and what not.

UX Research

I create interactive surveys, hold user interviews, and follow user data to find out what works and what not.

Prototyping

I build prototypes to quickly gather more feedback about products.

Prototyping

I build prototypes to quickly gather more feedback about products.

Workshops

I conduct workshops to come up with new ideas and to promote cross-functional ideation.

I conduct workshops to come up with new ideas and to promote cross-functional ideation.

Workshops

I conduct workshops to come up with new ideas and to promote cross-functional ideation.

Collaboration

I bring positive energy to teams I work in and can communicate effectively about decisions we need to make.

Collaboration

I bring positive energy to teams I work in and can communicate effectively about decisions we need to make.

Hi, I'm Sashank! 👋

UX designer living in Greater Seattle Area, Washington.

I have 7+ years of experience in designing world-class products and interfaces

If you have a project in mind, dont hesitate to reach out.

UX Designer

© 2024 – Sashank Macharla

© 2024 – Sashank Macharla

© 2024 – Sashank Macharla